New Project

We teamed up with PrimoHoagies to launch a new campaign featuring Philadelphia Phillies Second Baseman, Bryson Stott and Philadelphia Eagles defensive end, Brandon Graham. 

The multifaceted video production and digital campaign consisted of TV Commercials, social media ads, photography, print and digital design as well as some billboards you may have seen around the city and was produced entirely in-house by JTWO’s creative team. 

“Primo asked us to come up with a fun concept that would work for both Graham and Stott with a multi-platform approach that could be captured in a single day. Our team had a good time brainstorming ideas and figuring out how we were going to approach the production as a whole. We landed on ten unique commercial spots that we could film on location at a Primo near our studio where we held photoshoots for each athlete once they wrapped the production, “said Director Justin Jarrett who oversaw the campaign from start to finish for JTWO. 

Once the production team wrapped, JTWO was able to turn around all ten spots, plus billboard and print designs that were rolled out across the northeast in less than two weeks. “There is an incredible advantage to being able to walk upstairs to our creative department and talk to our editors in one room and then our designers in another room to compare notes. Everything is streamlined and cohesive which is exactly what you need when you’re launching a multi-platform campaign” said Producer Conor Hare. 

The campaign, which began mid baseball season with Stott, will continue throughout the upcoming football season with the Graham creative launching in the fall during Eagles games. Philadelphia’s favorite Radio/TV broadcaster, Anthony Gargano, also voiced over the commercials which he recorded at JTWO’s studio in Old City.  

JTWO also recently wrapped digital campaigns with City Fitness, Victus Sports and Campbell’s Soup Company.

We teamed up with LA based agency, 96andX, for a new  City Fitness Philadelphia campaign by launching a series of new commercials and photography shot at City Fitness’s center city location here in Philadelphia. 

The campaign, directed by JTWO’s Justin Jarrett, was part of a  post-pandemic push to encourage people to trade in their home workouts for a new City Fitness Membership and re-engage with the fitness community as a whole with all of the classes the fitness chain has to offer. JTWO was chosen to work alongside 96andX to develop, shoot and edit the commercial as well as capture campaign photography to be used for Billboards and Social Media Activations throughout the summer.

The spots featured social media influencer, Cami Nwokedi and actors Sam Iannone and Joshua Hanrahan as well as members of City Fitness’s Staff. ““The staff at City Fitness was beyond helpful and incredibly fun to collaborate with –  they understood the objective and gave us the space we needed to operate in order to create a fun, quick-hitting spot with so many unique setups throughout the day. From having our DP roll around on a segway with a Movi to utilizing a giant jib during multiple setups –  they really gave us the freedom to be creative on set and come out with the best possible commercial in a short period of time” notes JTWO Producer, Conor Hare.

JTWO partners with Hoops in the Hood, LISC Chicago, and Walmart once again to bring two more shorts on the kids in the program.  Hoops in the Hood is a program that provides a safe place for kids to play basketball and engage in other organized activities with caring adults and their peers. 

A few months ago, we traveled to Chicago to film these inspiring stories of basketball and community. We are honored to have the opportunity to capture the impact of the Hoops in the Hood program on the lives of young people in the city. “Basketball Saved Me” and “I’m Free” tell the stories of Apple G. and Devon F. within the Hoops program as they find discipline, focus, and a supportive community in which they can thrive. 

We are excited to finally release these videos and share the stories of Apple and Devon with the world. We hope that these videos will inspire others to support the important work that Hoops in the Hood is doing in Chicago and beyond. We would like to thank LISC Chicago, Walmart, and all the amazing people to make the program possible, for allowing us to be a part of this project. We are excited to see the impact these videos will have in the community. 

JTWO teams up with Kings Food and TKE to revolutionize the grocery shopping experience. As a leading video production company in Philadelphia, JTWO was entrusted by Marketing by TKE and Kings Food Markets to create a commercial showcasing the new and improved ways for customers to shop for their groceries. The production crew traveled to New York City to shoot several scenes at one of Kings’ grocery locations.

Our team of experienced filmmakers used innovative techniques and state-of-the-art equipment to bring the story of convenient and enjoyable grocery shopping to life. With a focus on showcasing Kings Food Markets’ commitment to customer satisfaction and the seamless shopping experience they offer, our team was able to effectively communicate the benefits of shopping at Kings. They spent a day capturing the best moments at one of Kings Food Market’ locations.

The final commercial is a testament to the hard work and dedication of JTWO’s team, who went above and beyond to ensure that the final product was of the highest quality. The commercial highlights Kings’ diverse product offerings, their friendly and knowledgeable staff, and their commitment to providing customers with a shopping experience that is fast, easy and enjoyable.

We are thrilled to have had the opportunity to work with Kings Food and TKE on this exciting project and look forward to sharing the final product with our audiences soon. With a focus on delivering engaging and impactful content for our clients, JTWO is dedicated to creating videos that make a lasting impression on audiences and drive results for our clients.