I have always been involved in music growing up, so I wanted this music video to honor that side of me… specifically, one shaped by the music I actually listen to and draw inspo from the emo bands I love. For this project, I aimed for a mixed media approach that really pushed me out of my comfort zone and gave me a lot of footage to work with in the edit. I also adore vibrant colors, so I wanted to symbolically utilize them to characterize not only the lead singer, but the whole band. I actually discovered the true narrative AFTER I was deep in the edit, which is the band’s friendship. From there, I continues to work from a place of highlighting not only the music, but the way they interacted with each other.

Before this project, directing and producing were foreign to me. I never had to worry about pre-production or taking charge of the creativity during the shoot, so it made me very uncomfortable because all of a sudden that’s all I was worried about. I realized that I did not have the perspective for how long setting up would take, so I originally planner for a much shorter day, but thankfully I had great people on my team that kept me on track. Also, the location was the band’s dream spot for a music video, so I felt the pressure to show up for them and meet their expectations, but also stay on time and hope we did not get kicked out.