GO DEEPER

Every year, the marketing teams of Alabama State University and Alabama A&M University transform their annual rivalry into a creative battle that extends far beyond the football field. In the spirit of school pride, these teams craft witty, provocative videos designed to playfully taunt and outmaneuver their opponent, turning pre-game hype into an art form of competitive marketing and institutional pride.

This year, Alabama A&M called in our crew to help take their game to the next level! Inspired by our favorite 90’s sitcoms, we came up with a series of comedic shorts that would resonate not only with their current students but with their alumni as well that would!

"Trick or Treat"

Cute only gets you so far this Halloween when it comes to the rivalry of this magnitude.

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"Meet the Parents"

Some people just can’t take the heat.

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THE OPEN

No sitcom is complete without a classic opening credits sequence. 

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